• As Greater Brits national community campaign and BRiT as a community brand we have certain values that we will always maintain – Honesty, Fairness, Inclusiveness:
• Honesty – Always tell it like it is – We will always tell the truth behind the stories and people behind them regardless of how uncomfortable the truth may be. An Honest Britain is a Mature Britain.
• Fairness – Want to listen to / give a voice to everyone – A Listening Britain is a Fair Britain.
• Inclusiveness – We want to hear from everyone – Showcase everyone regardless of age, sex, background, religion, physical ability or workplace. The richest stories often come from the unseen and voiceless.

Greater Brits. Honest. Fair. Inclusive.